IIP Group Acquires Ninja Quoter, Expanding the ISA Smart Insurance™ Platform for Agents

In a continuous effort to accelerate InsurTech innovation, IIP Group Holdings, Inc. has acquired Ninja Quoter from Ninja Technologies, Inc.

This partnership broadens Insurance Software Automation’s full-stack technology platform with digital marketing, lead generation, and a quote engine for life insurance agents. The Ninja Quoter acquisition follows the August 2022 acquisition of Software Automation Holdings, Inc.

Ninja Quoter is a next-generation quoting engine for agents in the field and for consumers buying life insurance.

IIP Group’s CEO, Jim Higgins, says: “Ninja Quoter is all about digital marketing. It was built by agents, for agents to optimize their online lead gen efforts and conversions. Participating insurance companies have access to active agents who are selling life insurance – so everyone in this ecosystem wins.”

Insurance Software Automation (ISA) is a subsidiary of IIP Group that offers state-of-the-art technology solutions for agents and insurance companies. With Ninja Quoter, agents can run lead generation campaigns by adding conversion-focused quoters and landing pages to their websites complete with templates, images, copy, and text. Ninja Quoter currently supports quotes for Term Life, Whole Life, and Final Expense insurance products. More information can be found at NinjaQuoter.com.

Using the ISA Smart Insurance Platform™, IIP Group can also provide a powerful end-to-end product development experience for insurance companies.

IIP Group specializes in proprietary product development and all new product builds incorporate quoting, health-based pre-qualification, and eApp technology to reduce declined cases and related application processing fees. ISA’s platform facilitates the development of accelerated underwriting and/or instant issue insurance products, allowing concept-to-market timelines of less than 120 days. All of these capabilities are included as part of any proprietary insurance product build.

Additionally, ISA’s new Dynamic eApp can be used by insurance companies to digitize legacy insurance products. Paper application to eApp conversions can be completed in 60 days or less. ISA’s solutions are fast, intuitive, affordable, and scalable.

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